Versatel's Internet strategy based on Roxen technology

Capelle aan den IJssel, the Netherlands

20 April 2005

Triple Play strategy based on technological flexibility

Versatel, one of the leading telecommunications companies on the Dutch, Belgian and German market, has selected Roxen Internet Software, supplier of web content management software, to provide the web site technology supporting its ambitious Triple Play strategy. Roxen Content Management System is to be the basis of the new Versatel internet platform. Versatel has chosen Roxen for its open source technology, the independence of Roxen in relation to proprietary technologies and the strong services Roxen is able to deliver.

Versatels switches to Roxen because its Vignette Story Server could no longer meet Versatels demands regarding XML data parsing and editing features. Roxen has also replaced the web server in order to respond properly to the huge growth in both views and users Versatel is facing. The new system enables Versatel to use XML technology faster and better. Additionally, Versatel expects its editors to profit from the unique Roxen versioning features (CVS), which enables them to have the highest possible level of overview and control over the many different versions of the site and all of its pages, and provides a direct view on the results of their work. Since Roxen includes the source code in its products and services, Versatel has true ownership of the web technology it uses and will have an unlimited opportunity to scale, expand and meet future needs.

Prior to the decision, Versatel has thoroughly researched the market. Firstly, we have listed various open source products, which had to be able to process several languages relevant for our organisation, says Gert Post, Director of Consumers at Versatel in the Netherlands. Additionally, we have checked the independency of the products in relation to different databases, servers and development languages. This shortlist was invited for a presentation and a demo, especially of both the static and dynamic caching mechanism. Roxen was the only provider who could convince us of the technology strength and possibilities, says Post. Add to this the fact Roxen is not hindered by any other technology obstacles in the proprietary area, is able to perform in any given environment and on top of this is highly flexible, and the choice rather easy. In addition to the supplierdemos, Versatel has done some reference checking , contacting other companies using the short listed products. This indicated to us Roxen is highly appreciated in the market for the level of service and support, says Post.

Triple Play
Initially, Versatel clients will not notice the switch. Post says: We work hard to provide our clients with the latest technologies and functionalities. We want to show them our system meets their wishes and needs and has the right future potential. We are all set to fulfill their every need.

Versatel expects a lot of its Triple Play technologies, which integrates internet, telephony and television technology. End of this year Versatel aims to have signed up 100,000 members for their new services. They further expect a lot of traffic out of the rights to broadcast the very popular Dutch Eredivisie soccer games.

About Versatel

Versatel is an ambitious telecommunications company on the Dutch, Belgian and German market. The company has an extensive product portfolio of fixed telephony, data, internet and mobile telephony products. Versatel was founded in 1995. Today Versatel is a mature company with more than 1,900 employees and over 1 million customers. Versatel (VRSA) is publicly traded at Euronext Amsterdam and part of the AEX-index as of March 2, 2004. Versatel has an asset that most other operators of fixed telephony do not have; it owns an extensive DSL- and fiber optic network. An advantage that allows Versatel to offer a complete package of services to the business and residential market. From a subscription for telephony and super fast internet to innovative and fully managed data solutions. Versatel has it all. In other words; Versatel offers high-quality and reliable solutions to meet all telecommunication needs. Now and in the future!

About Roxen

Roxen develops web-based editorial and content management tools for multi-channel publishing, i.e. publishing online, in print, to tablets, smartphones and other devices. Customers include Metro International, RTL Nederlands, Shaw Newspapers as well as Princeton University, Randstad and Verizon. Roxen was established in 1994. The head office and development center is located in Linköping, Sweden. Roxen offices are also located in Stockholm, Amsterdam and Chicago.